In a move to bring to the Indian IT channel industry, in-depth insight of the market and leadership viewpoint, pioneering online Indian channel news portal, ITVARNews is launching India's first-of-its kind online video news coverage.

"The special focus of this news medium, which also marks its uniqueness, is the focus of the coverage where we will bring very specific interviews from the industry leaders, think tank and bigwigs. It will not be generic news coverage," says Priyanka Bhattacharya, Editor of ITVARnews.

The focus will be on targeted interviews to discuss industry problems and issues, as well as bring to the channel partners an analysis of the market from the big brands themselves. It will let the brands speak to their partners directly with ITVARNews as the medium.

ITVARnews has been a frontrunner in providing customised solutions for targeted channel brand promotions to the corporate clients in the industry.